Wednesday, August 19, 2009

Leverage

There's something about asymmetrical warfare. If you can use a cheap rocket propelled grenade to take out a tank, then you've got an advantage because it costs a lot more to replace the tank than it does to buy more RPGs.

For almost a year now, the entire media-government-political complex has been obsessed with one thing: destroy Sarah Palin by any means necessary. Their goal is to get her to follow Dan Quayle's example and slink quietly away to wherever it was in flyover country that he came from.

And it has been somewhat effective. If her name comes up in casual conversation, half the things attributed to her were instead uttered by Tina Fey on Saturday Night Live. In the hospital today, I saw her face on a magazin cover with the word DIVORCE plastered on her. There's a full court press that's been ongoing nonstop well after the election and well after her departure from the office of Governor of Alaska.

But something funny has started happening. Mrs. Palin got a facebook account. And she's been posting to it. Now, when I post something here, I figure maybe a couple friends might see it and it goes no further. But when Sarah Palin posts to her facebook page, there's a lot of people who notice and read it. This includes people who have heard the latest scurrilous rumors and are hoping for a juicy tidbit, and the uncommitted middle who are wondering why the Dems and their media lapdogs are hyperventilating.

Everyone who sees her facebook posts can see for themselves that Sarah Palin is not Tina Fey. She doesn't write like she's an idiot, how can that be?

This is leverage. It costs Sarah Palin nothing but her time to write up a facebook post. Contrast that with the money it takes to run a big astroturfing campaign and to marshal the efforts of state-run media to get the Dems' message out.

But Mrs. Palin's facebook posts will languish in obscurity unless something drives traffic to her site. And what better to drive traffic than the morbid curiosity of watching a train wreck. Come on Democrats, you know she's caribou Barbie white-trash, keep coming back to see her say something embarrassing, like "death panels." And read every word for some little clue, or tidbit of gossip about her marriage. Check back early and often.

And you Democrats know that if you don't stop demonizing her, she'll be a viable political figure in 2012. You can't have that. Perhaps you should shop around some more rumors about her family.

Try not to notice you're making people curious to find out more about the target of your Two Minute Hate.

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